The Game

Story Time
June 22, 2020

Congratulations, if you’re in business, you’re in the game. By the way, did anyone explain the rules? Never mind, it doesn’t matter, they’ll change anyway. Today’s game seems to be follow-the-leader.

Think about it, companies today are desperately trying to copy each other. Who chose this game? I’d bet money it’s the leader. Have you ever really thought about playing follow-the-leader? If you have, I’m sure you realize you can’t win. So why play?

Don’t get me wrong, I realize follow-the-leader can be fun. It can be exciting. You may even be thrilled at what you are able to accomplish. But if you really want to be the leader, you will soon find out the fun wears off and it won’t be long before you get tired or frustrated.

Here’s a suggestion for the leaders... Play your own game – the game you get to lead. If you do, make up rules that will allow you to win. If you can’t think of any, maybe you got in the game too soon.



Principal 1: You can’t win if the rules keep changing. Don’t play that game.
Principal 2: They zig, you zag. You might as well; you’ll never zig exactly like the one you are following.
Principal 3: Take the time for a little introspection. You must know your weaknesses to effectively play to your strengths.

For business inquiries contact:
Jeff Beaton, Owner/Creative Director

PO Box 974 Fort Collins, CO 80522
(970) 416-0985 x201

345 Sites